The Department of Marketing and Tourism of the Faculty of Business and Economics, University of Pécs organised for the first time the international tourism marketing conference on 23 March 2019, which was followed by the second conference held on 10 May 2019.
The primary aim of the conference is, focusing on the relation between tourism and marketing, to allow the colleagues involved in the education and research of the two disciplines to get know each other’s thoughts, problems, experiences and research results. It is also meant to create a kind of interface for the representatives of the two disciplines to that a dialogue can be started.