Analysis of the Pécs-Villány tourism region

2022. April 25. 19:37

In addition to secondary analysis and in-depth interviews, observations were carried out to get to know the region.

Research topic

Analysis of the wine tourism products of the Pécs-Villány tourism region, integration of local products into tourism, and analysis of gastronomy tourism products of the region


Research questions

  • survey of the tourism supply of the Pécs-Villány tourism region
  • and the related definition of development guidelines


Methods used

  • in the framework of a desk research the wine-, local product- and gastronomy market was introduced, and relevant benchmark examples demonstrated
  • in-depth interviews with experts on the topics (wine, local products and gastronomy)
  • personal observation, including a survey of local service providers