Blog | University of Pécs - Faculty of Business and Economics

Re-commerce: A New Era of Conscious Consumption

In recent years, global consumption patterns have undergone a fundamental structural shift. The convergence of post-pandemic market dynamics..

Corporate Talk recap - HELL Energy

The guest of our recent Corporate Talk event was Márton Vecsei ( Head of Soft Drink Brands - HELL Energy ), with whom we discussed the brand-building..

HELL Energy – From global superstars to young audiences: How HELL Energy Builds Its Brands

Another Corporate Talk is on the horizon! Our next guest is Márton Vecsei (Head of Soft Drink Brands, HELL Energy), and this time, we will be..

Corporate Talk Recap: Indotek Group

At the first Corporate Talk event of the autumn semester, our guest was Gergely Fonay (Chief Operating Officer – SUPER11), who joined us representing..

This is what happened at the fourth Omnichannel Day

The Omnichannel Research Group of Corvinus University of Budapest and the University of Pécs, in collaboration with the Institute of Marketing and..

Corporate Talk – Shopping or Experience? Malls in a new role

Corporate Talk is back soon! The first guests of this semester will be Gréta Brandhuber (Retail Marketing Manager, Indotek Group) and Gergely Fonay..

Our annual report for the 2024/2025 academic year has been published

the CoRe lab 2024/2025 annual report.

MOL x Mastercard - Corporate Talk summary

Our guests at the spring semester Corporate Talk event were Viola Végh ( MOL Group, Insight Lead Expert), Ambrus Halász ( MOL Group, Communication..